Mediations: Philip Young

  • Mediations comments on public relations theory and practice, with an emphasis on social media and communication ethics. Philip Young is project leader for NEMO: New Media, Modern Democracy at Campus Helsingborg, Lund University, Sweden. All views expressed here are personal and should not be seen as representing Lund University or any other organisation.

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    You could always buy an MP3 player, preferably an iPod, and have FIR synched to download through iTunes automatically.

    All you would have to do then is connect the iPod to the computer every so often.


    I am sure the "non-communicator" designation was not meant as a reflection of your actual skills :-)

    I like the age categories, specifically the 55+ category that doesn't differentiate between someone in their mid-50s and someone who is in their 80s.

    My first MP3 player was a state of the art Rio PMP300 which took six (short songs) and plugged into the pre-USB printer port! Yes, I have upgraded, but I don't always have the opportunity to use it - ie in the car...

    Kind, Andrea, but Neville has seen me in action so... Anyway, I am about to start re-reading New Grub Street. Thanks.

    Thanks for taking the survey, Philip. We definitely do want to know what an academic thinks! I knew we should have had more occupation-choices in that question ;)

    Re show length, yes, we do want to know opinions about that, too. We've had anecdotal comments from listeners since we started, evenly divided views on that topic. I think the survey will give us very clear pointers in this area.

    Andrea, re age choices, we didn't want to make this one of those questions that look like an exhaustive demographic questionnaire. Mind you, if the majority of respondents choose that age range, then we didn't give enough choice! But I don't think that'll be the case, certainly not by looking at the responses so far.

    So thanks, all, for helping us!

    This is one of the big stumbling blocks with podcasts at the moment. As you rightly point out, not all listeners listen via mp3 players or computers, although that's probably less of a concern as the CD dies a slow death and the in car MP3 player begins to become more common.

    More of a niggle is the fact that podcasts are not currently searchable (barring the creator providing time codes for specific chapters). Whoever figures out a way of dividing up podcasts into searchable/skippable chapters will be the real podcast player.

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